The Apprentice — Season 4
Series Four of The Apprentice was a British reality television series. The series began on BBC One on 26 March 2008, and ran for twelve weekly episodes. Auditions and interviews are reported to have taken place during the first two weeks of July 2007 in London, Glasgow, Manchester and Bristol. A record 20,000 applications were received. Sir Alan Sugar reprised his role as the boss, and Nick Hewer and Margaret Mountford again served as his advisers. 'Frances', Sir Alan's boardroom 'receptionist', also returned. The show's spin-off, The Apprentice: You're Fired!, was again hosted by Adrian Chiles. Filming of the first episode of The Apprentice: You're Fired! took place on 25 March 2008. TV presenter Jennifer Maguire also participated in this series.
Episodes
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E01 Fishy Business
Mar 26, 2008 · 1h
To start of the new season, Sir Alan sets the task in which two teams, separating into the girls and the boys, have to sell fish out on the streets of London. There was much talk of the boys' team splitting into two factions: the first of these contained Alex, Simon, Lee and Ian while the second consisted of Raef, Michael and Nicholas. Coverage was shown of all members of the boys' team; however, some members of the girls' team (notably Shazia, Lucinda and Jenny) had almost no coverage in this week's episode.
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E02 A Dirty Job
Apr 2, 2008 · 1h
Sir Alan Sugar puts 16 applicants through the job interview from hell. After an exhausting first task, the applicants are challenged to set up an overnight laundry business. They persuade customers to part with their washing (including hundreds of sheets from a hotel chain) then clean into the early hours. The following morning, following Sir Alan's warning not to lose a single sock, they return the clothes. Sir Alan's aides Nick and Margaret watch, and a second applicant will be fired.
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E03 Cooking with Gas
Apr 9, 2008 · 1h
The teams must take over a pub and turn it into a themed restaurant - however, the pub kitchens in which the teams will be based, have never served food before.
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E04 Photo Finish
Apr 16, 2008 · 1h
Four weeks into his search for an apprentice, Sir Alan challenges the teams to set up their own photography business at a busy shopping centre on the outskirts of London. Charged with taking and selling photos, the teams must work together to rake in the money.
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E05 Mid-Series Sales
Apr 23, 2008 · 1h
It's down to the farm for our Apprentice wannabes, as the teams take on an ice cream making challenge. Alpha and Renaissance must make three new flavours, and then launch two of those products into the untapped London market. The team which secures the most orders, by value, will win.
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E06 Yours Truly, Angry Mob
Apr 30, 2008 · 1h
This week the two teams have to create a range of greetings cards for a new occasion. Three members of the loosing team end up in the board room with Sir Alan where one of them will be fired.
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E07 Marrakesh
May 7, 2008 · 1h
The candidates set off on a two-day business trip to Marrakesh, where they are challenged to find the best deals possible when buying 10 items in the city's markets. The budding entrepreneurs race against time and tempers flare as the deadline approaches.
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E08 Wedding Hell
May 14, 2008 · 1h
It's all about satin and sequins as Sir Alan Sugar sets both teams the challenge of selling wedding dresses at a wedding show at the Birmingham NEC. The candidates have just one day to visit specialist bridal businesses and select gowns that will be popular with brides-to-be at the show. Success in this task will depend on choosing the right products to sell - and with more than 300 exhibitors at the show, the competition is tougher than it's ever been before.
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E09 Tissues
May 21, 2008 · 1h
The candidates must design their own brand of tissues, and create both a TV commercial and printed advertisement in order to promote the product.
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E10 Re-inventing the Wheel
May 27, 2008 · 1h
The candidates must rent out expensive sports cars.
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E11 Interviews
Jun 4, 2008 · 1h
After facing ten tasks as teams, the five remaining candidates now compete as individuals in their next task – a series of tough, gruelling interviews with four of Sir Alan's most trusted associates.
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E12 The Final
Jun 11, 2008 · 1h
The remaining four candidates are split into two teams to develop and present a new type of fragrance. The teams are joined by former candidates, and with only the winning team able to get the chance to work with Sir Alan, they must overcome this final hurdle in a bid to become the next Apprentice.
Other Seasons
- EPS14Season 12005
- EPS12Season 22006
- EPS12Season 32007
- EPS12Season 52009
- EPS15Season 62010
- EPS15Season 72011
- EPS14Season 82012
- EPS14Season 92013
- EPS14Season 102014
- EPS14Season 112015
- EPS14Season 122016
- EPS14Season 132017
EPS14Season 142018
EPS14Season 152019- EPS14Season 162022
- EPS12Season 172023
- EPS12Season 182024
EPS12Season 192025- EPS12Series 202026